MediaSense

We’re MediaSense, a Hackensack, New Jersey–born agency that fuses classic marketing wisdom with cutting‑edge digital tools to forge lasting bonds between brands and their audiences. From Newark to New York and across the greater metro area, we blend integrated marketing, strategic communications, digital outreach, and business development into one seamless experience—each campaign shaped by data and steered by strategy. Launched by Kay Lucas in 2001, we’ve championed approaches that respect brand heritage while embracing the possibilities of today’s information‑driven world. Ready to give your brand a clear voice and tangible results? Let’s talk—email us at [email protected].

We develop unique ideas that break through the noise and drive real impact for your brand. Our team builds each concept from a data‑driven foundation, ensuring every creative move captures attention and sparks engagement. By blending strategic insight with imaginative thinking, we craft campaigns that don’t just look good but deliver measurable results you can track and trust. We stay nimble, refining our approach as we go to boost effectiveness and keep your message fresh. Our collaborative process ensures your brand voice shines through every touchpoint as we work toward shared objectives. With our standout strategies, you’ll connect with your audience in ways that matter and see the difference in your bottom line.

We bring more than two decades of leadership in strategy, new business development, and media to every project, drawing on the experience that led us to launch MediaSense 25 years ago. Over the years, we’ve partnered with brands like AT&T, Absolut Spirits, Wells Fargo, UNICEF, General Motors, Unilever, H&M, and Google to design imaginative campaigns that break norms and spark genuine engagement. Our integrated approach combines content creation, events, experiential activations, public relations, media planning, and research to ensure each idea not only captures attention but also delivers clear results. By weaving creativity with strategic rigor, we help our clients tell their stories in ways that resonate with their audiences.